by SalesAsk

Industries · Financial services & insurance

Every review, renewal and hardship call, practiced the compliant way.

Advisors, insurance agents, collections and claims teams have conversations where one missed line is a complaint. RepLab lets them rehearse each one against a customer who pushes back, scored on the disclosures you require.

SOC 2 Type I
GDPR compliant
SalesAsk, G2 High Performer, Spring 2026SalesAsk, G2 Users Love UsG2 High Performer Americas, Fall 2026G2 Easiest To Do Business With, Fall 2026
Financial advisor meeting a client

The challenge

Customers push back. The script still has to be said.

Mon rule change landsFri every agent certified

Rules keep changing

Product terms, disclosures and suitability rules change through the year, and every agent has to say the new version on the next call.

“Just tell me the rate. Skip the small print.”Disclosed · 91 / 100

Vulnerable customers

A customer in arrears or grieving a claim needs patience and the right words. Rushing them is how complaints start.

AdviceInsuranceCollectionsClaims

Proof for the regulator

Compliance teams need to show every agent was trained and tested, not just sent a PDF.

Ready-made scenarios

The same six conversations, every quarter.

Each one ships with its own customer, difficulty and pass mark, grouped by the team that takes the call. Swap in your products, disclosures and policies in minutes.

All teams · 6AdviceInsurance salesCollectionsClaimsRenewals
Advice · 8 minHard

Annual review

AI

“The market’s down and I’m paying you fees for this? I want to move everything to cash.”

Acknowledge the worryRevisit the planSuitability check
Pass mark85
Insurance sales · 6 minMedium

New policy

AI

“I found the same cover online for less. Why would I buy through you?”

Needs discoveryCover over priceRequired disclosures
Pass mark80
Collections · 7 minMedium

Hardship call

AI

“I lost my job last month. I can’t pay anything right now.”

Empathy firstAffordability checkAgree a plan
Pass mark86
Claims · 6 minHard

Claim denied

AI

“I’ve paid my premium for ten years and you won’t cover this?”

De-escalateExplain the decisionNext steps
Pass mark82
Renewals · 5 minHard

Renewal price rise

AI

“My premium went up 30% and I haven’t claimed. I’m switching.”

Find the real reasonReview optionsConfirm the decision
Pass mark78
Insurance sales · 4 minEasy

Disclosure read

AI

“Do you really have to read all of that? Just send it to me.”

Required linesPlain languageConsent captured
Pass mark90
Scenario

Practice the hard conversation, not just the script

Agents face a customer who is upset, rushed or struggling. They practice staying compliant while still sounding human.

  • Pre-built scenarios for advice, claims and collections
  • Your products, disclosures and policies loaded in
  • Scored on your compliance checklist
Cancellation save roleplay
Readiness by location
Readiness

Know which teams are certified before a rule changes

When a disclosure or product changes, every agent practices the new version and you see who passed, team by team.

  • Certify agents before a change goes live
  • Export results for audit
  • Retrain only where the score slips

Why financial services teams choose RepLab

Advice, insurance and collections

Built for advisors, agents and contact center teams, in English, Spanish and French.

Live in days

Start from ready-made scenarios and add your own as products and rules change.

Enterprise security

SOC 2 Type I, GDPR, AWS hosting and SSO. Calls never train outside models.

Audit-ready records

Every attempt, score and certification is logged and exportable.

What practice changes

3xclose rate on competitive procurement deals at Alliance Medical
58%shorter new-hire ramp at Alliance Medical
5 wksto full productivity at Alliance Medical, down from 12
40+ready-made scenarios to start from

In their words

Sales and service leaders, on the record.

See all customer stories →
Alliance Medical clinic in Marylebone, London
“Scaling our practice sessions with instant feedback loops has acted as a force multiplier for onboarding, significantly accelerating our reps’ time-to-proficiency.”

Gareth Walsh

Chief Growth & Marketing Officer, Alliance Medical

3x

Close rate on competitive procurement deals

Read the story →
Coolforce Heating & Cooling
“Our techs are tradies, not salespeople. That’s exactly the point, RepLab doesn’t try to turn them into something they’re not.”

Matt

VP of Sales, Coolforce Heating & Cooling

31%

Higher average job value

Read the story →
Pimlico Plumbers
“Our engineers are brilliant at their trade. RepLab made them just as good at the conversation.”

Brian J.

Sales Director, Pimlico Plumbers

22%

Higher average job value

Read the story →
OGC Group
“RepLab is the future of sales training.”

Fares E.

President, OGC Group

19%

Higher closing rate

Read the story →